The Price Blew Me Away Alright
Last night while I managed to get my wife out of the house after her surgery we decided to go do a bit of grocery shopping. It was a great time to stock up on a few items like eggs which were a great sale price and grab some milk. Ya, you will see we came out with more than we anticipated going in for and it’s so incredibly hard to stop doing.
It’s common to see the “It’s a BLOWOUT” black and yellow tags in No Frills and Zehrs but this one particular reduced price tag caught my attention.
How to reduce cost so we will buy it?
Do they really think that a $0.25 discount is going to jump-start the engine of consumers and have them clear the shelves? It seems like the word “Blowout” for a mere $0.25 savings might not have been the appropriate word to use for this sale.
I know I say that savings is savings and money is money but when I see a $0.25 with such a powerful word such as “Blowout” I just question the way they market the sales and the product they want to move.
The worst I’ve seen is for a “Blowout” special discount of $0.10.
I don’t know about how you feel but the wife had to hold me back, the thought of saving $0.25 on Apple Sauce was just too great. Of course we bought the grand total of zero and saved ourselves even more.
It almost feels like those bizarre markets you get in North Africa where every vendor says “for you sir, special price” when you already know you being taken advantage of.
A walk up a few feet and we see a block of Cracker Barrel cheese on sale, no fancy Blowout sign and it states on the tag Save $2.50 as if it were no big deal.
Of course, unless the regular price is inflated as it is and the sale price really isn’t a big deal on their end because they make us think we are getting a huge savings when in fact we may not be.
The apple sauce on the other hand may be very close to cost for them and the price reflects it so when they drop it even by $0.25 that is really a “blowout price” because of it being so close to cost for them.
I’m just speculating and throwing my opinions out there with no marketing and product pricing experience whatsoever but I would love understand how they think behind the pricing schemes in the grocery store.
If you know your prices as well as I do then you know that you can likely get the cheese cheaper somewhere else and if it goes on sale you can get an even lower price if you can just wait.
Not everyone can wait but I’d like to think that if a product is on sale and you are saving $2.50 it’s FAR MORE superior in savings as opposed to the “Blowout” savings of $0.25 on the Motts Apple Sauce.
I’m wondering if the grocery store actually put the “Blowout” tags on sales throughout the store that were actually blowout prices whether or not they would sell more of that product as opposed to a boring ‘sale sign’ that they currently use.
Most if not all of us love to save money at the grocery store and if I was to walk by a product that told me I was going to save a whopping $0.25 I might not give it a second look UNLESS it was a product that I purchase every single week.
I thought to myself if I was marketing products to move them out of the store fast because of date codes that were coming up how would I want to market that product to get it moving off the shelves?
I can only tell you from a consumer’s point of view that seeing the higher savings price is much more attractive than $0.25 savings but you also need to consider what the product is and does it go on offer often?
I often see pricing strategy on new products because they want you to buy the product and taste it so they have some ridiculously high price and then offer a deep discounted price so you jump on it.
I wonder if that is what happened with our Simply Free Sausages that we bought this week? The regular price was over $9.xx and they advertised them on sale for $3.99 and the date codes were long but they also had the “blowout” sign in front of the product.
The hard part was trying to justify whether it was a great price or one that I should just pass up because of the pricing strategy they are using.
If you want to compare product pricing you need to know the prices of the same products at other stores. That is the only way you will know whether it’s worth it or not to you, even if it is only $0.25 savings.
In that even the $0.25 means lots to you so you don’t want to pass that savings up. The problem I am having is saying it’s a blowout price when in reality it’s not as much of a savings as you think.
Would you buy a product that boasted a “Blowout” savings tag if you were only saving $0.25 or even less in some shops? If you need the product how would you approach that blowout savings? Could you justify $0.25 if you know you can get it for cheaper at Food Basics at regular price?
September Grocery Game Challenge Posts
I will post the previous week’s grocery game here for ease of finding them each week if you need to go back and post your shops for the month.
- The grocery game challenge Sept 2-8, 2013 #1: Back to school treats for kids
- The grocery game challenge Sept 9-15, 2013 #2 : Using the produce scale
- The grocery game challenge Sept 16-22, 2013 #3: Would you pay for personal grocery shopping services?
- The grocery game challenge Sept 23-29, 2013 #4: Does size really matter?
Grocery saving tips
Free Money Saving Downloads is lists that were created to get us on track to work towards reaching our budgeting goals. Get organized with a freezer inventory, meal plan, shopping list, price comison list and much more all for FREE.
NEW!! You can now download the Canadian Budget Binder Budget Spreadsheet in Excel…… Grab it while you can… It’s FREE! We use it to budget.. check it out!
Click, Save and Print. It’s that easy!
- Let Your Coupons Expire And Save Money
- Welfare Food Challenge $26 Per Week In The Grocery Budget
- What A No-Shop Week Really Means
- Should You Buy It Now Or Buy It Later?
- Stock Up On Items When You Can
- The Cost Of Organic Food
- What Foods You Should Not Eat and Organic Gardening
- Knowing Your Prices Is The Key To Saving Money In The Grocery Budget
- Product Price Adjustments Don’t Miss The Savings
- Scanning Code of Practice In Canada (SCOP)
- How To Start Saving Money On Groceries In Canada?
- How Much Should My Grocery Budget Be?
- Top Ten Ways To Cut Your Grocery Budget
- Meal Planning For The Budget
- The Grocery Game Challenge and Our Grocery Budget
- Grocery Budget Saving Tips
- Food Shopping On A Budget
- How To Grocery Shop
- Grocery Store Self-Scanners
- Food and Vegetable Preparation
- Best Time To Grocery Shop
- Organic Food Costs
- Why Shopping Hungry Is Not A Smart Idea
- Are We Eating Too Much Food?
- Discount Days and Rewards Programs
- Getting Back On Track With Food Budgeting
- Why You Should Ignore Your Grocery Flyers
- The Low-GI Diet and Your Budget
- How To Track Grocery Expenses
- Comparing Prices With a Price Comparison List
- Why Too Much Salt Is Not Good For Us
- Shopping More Than Once Per Week
- Food Samples When Shopping
- Food Waste In Canada
Food food and more food
- Neilson Milk 4 L $4.29
- Simply Free Sausages Reg $9.49 Sale $3.99
- PC Dried Cranberries Reg $10.99 Sale $7.99
- PC Thompson Raisins Reg $10.99 Sale $7.69
- 4 dozen large eggs Sale $1.99 -$1.00 when you buy 2 dozen eggs coupon
Total Out Of Pocket: $30.95
Yearly grocery budget for two: $2819.38
- Total Grocery Budget for the Month: $235.00 or $78.33 week with one no-shop week per month or $58.75 for 4 weeks per month. (During the months with 5 weeks we just make it work)
- Total Budget For September: $234.57 which is $235.00-$0.43 overspend in August
- Total Coupons Used this Week : $2.00
- Total Discounts this Week: $0
- Total Gift Cards Given Used this Week: $0
- Total Rewards Points Used: $0
- Stockpile Budget: $20.00 Used $20.00
- Total Spent This Week: $30.95
- Total Spent So Far for September $255.69
- Total Over/Under spend this shop: $21.12 (over)
- Total Over/Under spend for the month of (September): $ 21.12
- Total Left to Spend for the Month: $21.12 (overspend)
- Total Coupons Used This Month: $4.25
- Total to Carry Over Next Month: $21.12 (overage)
- Total Spent To Date This Year: $206.95 (Jan)+ $160.77 (Feb) + (March)$169.62 + (April)$397.74+(May) $155.68 + (June) $216.01+ (July) $235.83 (August) $182.35 + (September) $255.69 = $1980.64 (does not include stockpile budget)
- Rendezvous Account: $65.38 This is money saved if there is any leftover at the end of a month of grocery shopping for a date night for the wife and I.
- Weekly Overview: Considering we had a 5 week month this month we didn’t do too bad going over budget although we will have to make up for the the overspend again now in October. The year is coming to a close and looking back over 2013 will certainly give us direction in terms of setting goals and our 2014 grocery budget.
Frequently Asked Questions
Read the rules first and if you have any questions email me or comment on this post with your question and someone will answer you as soon as possible.
- Do I have to be Canadian to post my Grocery Shop?
No, you don’t have to be Canadian to post your shops only to win a monthly prize. We have fans who post their grocery shop who live all over the world.
- When does the Grocery Game close each month?
The Grocery Game Challenge closes at midnight of the last Sunday of the last post for the month. You can post your shops all month-long.
- Does your Grocery Budget include health and beauty and laundry products?
Yes our Grocery Budget includes such items as shampoo, conditioner, laundry soap, fabric softener, dish soap etc. We don’t mind stockpiling items that won’t be affected by expiry dates or have long expiry dates but not so much food any more. It’s just one way to help cut your budget to save money.
Here are your latest Coupon Match-ups of the week including Checkout 51 from 25 Newspaper Inserts around Canada compliments of Save Big Live Better that you can use to help you save money in the Grocery Game Challenge.
- What is an FPC?
An FPC is a free product coupon which means you can get a free product as described on the coupon.
You can find all your store coupon policies here. If you are not sure it’s always best to call the store and ask.
I can tell you about grocery shopping and what we do in terms of shopping to save money and how it works for us. There are no wrong or right answers, just smart choices. Over time you will gradually learn where you should and shouldn’t go in the grocery store or at least how to say no, I’m on a budget I need to buy this or that.
You may also substitute items in order to stick to your budget to make it work. Nobody is perfect, heck we struggle with this t of our budget like many people do and this is why the grocery game challenge was created.
If you have just joined The Grocery Game Challenge get ready to dive deep into your grocery budget and learn just where you are spending, how much you are spending and what you are saving. You’ve made a wise decision.
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