Estimated reading time: 8 minutes
Joining the Nielsen Homescan Canada panel for FREE will open up a window of rewards for you.
Today, I will tell you a secret about Nielsen Homescan that I bet you didn’t know.
The Homescan program is now open in both French and English.
Earning Rewards Has Never Been Easier
Who thought that going shopping would be so rewarding?
I know this because I participated in Nielsen Home Scan in the UK, and now I’m part of it in Canada, and so can you.
Did I mention Nielsen Homescan is FREE to join?
Let’s get going so I can tell you all the cool things you can earn with your Nielsen rewards points and how easy this program is.
About Nielsen Homescan
The Nielsen Homescan Consumer Panel comprises thousands of households nationwide that have chosen to have their say and make a difference while earning great rewards.
Nielsen is a global information and measurement company with leading market positions in marketing and consumer information, television and other media, online intelligence, and mobile measurement.
By scanning the barcodes on their purchases and completing opinion surveys. Homescan® panellists make their opinions count in the Canadian marketplace by influencing product manufacturers and retailers.
Nielsen Online Panel
Nielsen studies consumers in over 100 countries because they want to know what you like to buy!
When my wife was in the UK, we went grocery shopping for the first time.
Not only was she reading just about every product she could get her hands on (it took forever to shop with her), but I was also explaining to her a little about this program I was involved in.
Can you believe I participated in the UK and loved this program?
It made more sense to her once I showed her my scanner and precisely what I needed to do.
When we got home, she wanted to help me put all the groceries away, but I told her that we had to wait a moment so I could check everything over and scan them in.
She had a look on her face like I was nuts, but clearly, she had never heard of the program I was part of.
What I did was I signed up for a Homescan program in the UK through TNS, where I would scan the bar codes of the products I purchased each week.
It’s the same deal as there is in Canada.
I would then be rewarded points I could redeem for gift cards, CDs, electronics, appliances, and even jewelry.
She thought this was the most amazing rewards program since she is a frugal shopper but wasn’t aware of such a thing in Canada.
Well, there is such a thing, and you can sign up now to Nielsen Homescan Canada to register as a potential participant in their program.
It would help if you were 18+ to sign up.
There is only one application per household, so don’t bother signing up multiple times.
Once they receive your application, they randomly put you on reserve (waitlist) and offer free scanners, but you MUST apply to be on the reserve list.
The Nielsen Homescan Consumer Panel is a “mini-Canada”, representing Canadian consumers. By scanning the bar codes on their purchases and completing fun surveys, panelists truly make their opinions count in the consumer marketplace.
The Nielsen Company is the world’s leading provider of marketing information, audience measurement, and business media products and services.
For a diverse demographic, Nielsen looks for specific ages, family sizes, etc.
They try to predict what products you might buy and offer you surveys so you can earn even more reward points.
The more you shop, the more points you can earn, and you can do it any time of day, right from the comfort of your home. I usually did it when I got home so I wouldn’t forget.
Shop For Household Goods as you normally would and Collect Valuable Gift Points and Redeem them for Awesome Gifts!
Participate by scanning bar codes on your purchases, completing fun surveys, panelists truly make their opinions count in the consumer marketplace.
How Does Nielsen Homescan Canada Work?
- As a panel member, you will receive a hand-held scanner or access to our mobile app.
- You’ll use the scanner or app to scan the barcodes on all products you (and other household members) purchase during any shopping trip.
- You’ll also record other information about your shopping trips, like where you shopped, how much you paid, how many you bought, and more.
- Once a week, you’ll transmit all of the shopping data you recorded to Nielsen.
- You will also be invited to take surveys on a variety of topics.
You Make An Impact
- You have the power to influence what products are sold in stores!
- The shopping data you send us is combined with that of other households and then shared with manufacturers and retailers, who use it to make critical marketing decisions about the brands they sell.
- “Your shopping behaviour helps influence future shopping experiences.
You Earn Rewards
Your participation earns entries into our sweepstakes and points redeemable toward great gifts.
Scan to Redeem Merchandise and Gift Cards
Each week you send us your household purchase data, you are awarded points that can be accumulated and redeemed for a wide variety of merchandise from our members-only gift catalogue.\
Earn even more gift points when you take part in our surveys!
Nielsen Consumer Panel Rewards Catalogue
What can you get with your Nielsen reward points?
Once you scan the UPC Code-Universal Product Code (bar code) with your free scanner on almost everything you buy, that information gets transferred to Nielsen Canada, and you are rewarded points.
You can redeem your points from their Homescan gift catalog to get anything from gift cards to electronics, toys, and household items.
Panel participation also earns you entries into a variety of sweepstakes that are held monthly, quarterly and annually. In our quarterly Grand Prize draw, you can win a $2,500 Visa® Prepaid Card!
How do I know if I’ve been chosen to be part of the Nielsen Homescan Program?
They will contact you with more in-depth details about the program if you are chosen.
Once you complete the signup process, we will review your information.
If there is an opening on the panel for a household that matches your demographic profile, we will contact you to let you know you’ve been selected.
You will then be asked a few questions about the technology you have available in your home, so we can determine which model of our scanner to send you.
Alternatively, you may qualify for our mobile app.
If you qualify for a scanner, you will be notified and it will be shipped to you so you can begin recording your shopping information!
What do they do with our personal information?
Your personal information is only used to manage your membership account.
All personal information is kept confidential by Nielsen Homescan Canada.
The only information we share with clients is the aggregate shopping data our panel members transmit to us.
They will never see your name, address, or contact information.
My Best Nielsen Reward Ever
The reward that meant the most to me was when my refrigerator broke down in my UK house, which I was renovating.
As crazy as it sounds, I had to put the contents of my refrigerator in a cooler and on my deck to stay cold.
There were no other options, or I would have had to toss all the food in the garbage.
I didn’t have the cash to buy a new refrigerator as it was all tied up in the house, and although I had emergency savings, I didn’t view that as an emergency.
At the time, I was single and was fine keeping it in the cooler until I saved up the money to buy one.
The great news was that I didn’t need to save any money because I had enough reward points from the Homescan program to get a new refrigerator for FREE!
It felt so good to redeem my points for something I did to help companies market products that consumers come to love.
Once I moved to Canada, I had to give up my scanner, but now I’m scanning Canada and earning rewards again.
If you want to sign up for your family, don’t wait because getting involved is easy, but you must fill out the Nielsen Homescan forms to see if you qualify for the scanner.
It’s a simple process and legitimate, no scam.
Nielsen Homescan Canada CBB Fan Review
But WAIT, that’s not all!
If you don’t believe me about how excellent the Nielsen Homescan Canada Program is, listen to what CBB fan Nicola has to say!
It was great that Nicola, who shares her recipes on Canadian Budget Binder, is part of the Nielsen Homescan team and could share her experience using the hand-scanner and participate in consumer feedback for all of us today.
It’s always nice to hear first-hand experiences so we can make decisions based on that of others who are successful with the Nielsen Homescan program.
Nielsen Homescan Fan Email
Hi Mr.CBB and Fans!
Being a member of the Nielsen Homescan brings many rewards and all you have to do is scan your shopping.
When I say scan your shopping this means I scan everything from gas, groceries even clothing and toys with the hand-held device they provided me with.
The scanner is pretty easy to set up and hook up to your computer. It gets even better as during the year they put on double points events for scanning all items and bonuses for answering extra special surveys.
Now these surveys last for a week but you earn up to $45 for the week which is great especially if you like saving for Christmas or a special occasion.
I have gotten cinema tickets, Chapters & Indigo gift cards and yes I have also done the week-long challenge for a $45 Visa gift-card.
They have the odd survey too during the month but unlike most it’s not a constant hustle of filling up to 3 or 4 surveys a day for the same amount of points if not more- Nicola D.
Good Luck, and let me know when you are accepted to share your experiences with the Canadian Budget Binder fans!!
Nielsen Survey Sign-Up Is Free
Once again, here is the link to sign up if you want to join the Nielsen Homescan Canada Program!!
Honestly, this is one of the coolest grocery programs in Canada, and I 100% back it with experience.
Other Cool Canadian Rewards Programs To Check Out!
You’ll find the Ultimate Guide For Saving Money as a way to earn extra cash, gifts, or discounts when you need it the most.
Ultimate Grocery Shopping Guide
Everything about grocery shopping in Canada is below, with new monthly information.
Check out my Ultimate Grocery Shopping Guide.
Subscribe To The Canadian Budget Binder
Please note: When you sign up for Nielsen Homescan CBB, you get paid a small portion of the money as an affiliate, which helps fund this blog.